BrieAnna Patrick — Chief Product Officer

FAQ.

What kind of roles are you looking for right now?

Senior product and experience leadership roles where I can own systems end-to-end—often as a CPO, VP of Product, or Head of Experience. I’m most effective in environments that value clarity, accountability, and execution over ceremony.

What types of problems do you specialize in?

Ambiguous, high-stakes problems where systems are fragmented, growth is constrained, or teams are misaligned. I focus on turning complexity into platforms that scale.

Where do you sit across product, design, and technology?

Product-led by default, UX-driven in approach, and technically fluent enough to make good architectural decisions and partner deeply with engineering. I don’t operate in silos—I bridge them.

Do you work best in startups or large organizations?

Both, for different reasons. I’ve led 0→1 platforms in lean environments and large-scale systems inside regulated enterprises. The common thread is high ownership and meaningful impact.

How do you balance hands-on work and leadership?

Very. I’m comfortable setting strategy, leading teams, and getting into the details when needed—especially during 0→1 work, inflection points, or transitions.

What’s your leadership style?

Direct, calm, and accountability-driven. I set clear expectations, remove friction, and trust people to do their best work once the system supports them.

Do you prefer building new platforms or improving existing ones?

Both. I enjoy 0→1 work, but I’m equally effective modernizing or consolidating existing systems to unlock scale and efficiency.

How do you measure success in your work?

By whether the system works without constant intervention—teams move faster, decisions get easier, and outcomes improve sustainably.

What industries are you most drawn to?

Experience-driven and operationally complex industries—healthcare, travel, membership platforms, and consumer products—where thoughtful systems meaningfully affect people’s lives.

Are you open to contract, interim, or fractional leadership roles?

Yes, when the scope is clear and the mandate involves real ownership. I’ve successfully stepped into interim and contract leadership roles during critical growth or transition periods.

Where are you based, and are you open to remote work?

Based in Dallas, TX. Open to remote, hybrid, or relocation for roles with strong leadership alignment and the opportunity to build at scale.

Systems that hold up.
‍‍Designed for scale, pressure, and real-world use.

Selected Work

How I Build Systems

Experience across scale, complexity, and constraint.

LEADERSHIP MANIFESTO

FAQ.

Field Notes

Systems that hold up.‍‍Designed for scale, pressure, and real-world use.

Selected Work

How I Build Systems

Experience across scale, complexity, and constraint.

LEADERSHIP MANIFESTO

FAQ.

Field Notes

Systems that hold up.
‍‍Designed for scale, pressure, and real-world use.