Engagements

Three ways to start, three ways to keep going. Pick the one that fits, or let the fit call decide.

I have run the tech and marketing side of companies for twelve years. Hand me the keys. I can start day one. The prices below are starting points.

The starting point

Systems Diagnostic

from $7,500

Three weeks, fixed price

Three weeks, one document, every technology decision your firm has been deferring. Ends with a written roadmap you can act on with or without me.

— A boundary map of how work actually moves through the firm
— A systems assessment with build, buy or kill on every tool
— A sequenced, priced 90-day roadmap
— A risk register for what breaks next as you grow
— Credited against month one if we keep going

See the full diagnostic

The core offer

Fractional CTO

from $6,500/mo

3-month minimum

You get a technology owner. I hold the roadmap, the architecture decisions, the vendors, and whoever is building.

— Ownership of the roadmap and every architecture call
— Vendor and contractor selection, management and firing
— Direct oversight of developers and implementers
— Monthly reporting in business terms, not technical ones
— Reachable for decisions that can't wait a month

Expansion

Systems Build

from $25,000

Fixed scope, per system

When the roadmap calls for something to be built, I build it, or I run the team that does.

— Client intake and qualification systems
— Scheduling, booking and availability engines
— Client portals and communication systems
— AI operating layers over existing operations
— Data architecture and cross-system sync

After launch

Keeping it running, and growing it.

Once something is built, someone has to watch it. These are monthly, they start the day the site goes live, and site hosting is covered on every one of them. If I built your system, you get 15% off any of these for life, because a system I built is cheaper for me to run. Pay the year up front and take another 20% off.

Keeps it running

Care

$1,600/mo

Monthly, starts at launch

Hosting, security, backups, updates and fixes, and the little changes that come up. Keeps the site relevant on Google.

— Hosting, security and backups covered
— Updates, fixes and small page or product changes
— About 10 posts a month across the site and Google Business
— Monthly report on traffic and leads in plain numbers

Organic marketing

Growth

$2,750/mo

Everything in Care, plus

Organic marketing on a regular schedule. Landing pages, tracking and content that compounds.

— Custom landing pages for launches, shows and campaigns
— Tracking on all of it so you know what is working
— Deeper SEO work each month
— 30 to 60 posts a month across site, Google and social

Paid ads

Marketing

$2,750/mo + 15% of ad spend

Everything in Growth, plus

I run your paid ads end to end. As many channels as you want to be on, since the only thing that changes is the budget.

— Setup, creative, monitoring and optimization
— Reporting on what is actually bringing in clients
— Flat 15% of monthly ad spend, no minimum
— Ad spend itself stays yours

"We already have an IT company."

You probably do, and you should keep them. IT keeps your machines running, your email up and your data backed up. That work is necessary, and it is not this.

Nobody at that company is deciding whether your intake process should exist in its current shape, or whether the case management system you bought in 2022 is still the right one, or what gets built next and in what order. Those decisions keep landing on your desk because there is nowhere else for them to go. That's the job I take.

Not sure which one fits?

That's what the fit call is for. Twenty-five minutes, and I'll tell you plainly if I'm not useful to you.

Book a fit call